Terms Of Service

Last Updated: November 2, 2025

1. Agreement to Terms

These Terms of Service ("Terms") constitute a legally binding agreement between you ("Client," "you," or "your") and GEN TWO INC., doing business as Growth Mason ("Growth Mason," "we," "us," or "our"), concerning your access to and use of our website, services, and any related products or services we offer.

By accessing our website or engaging our services, you agree to be bound by these Terms. If you do not agree with these Terms, you must not access our website or use our services.

Our business address is located in Ontario, Canada, and we provide marketing, e-commerce, and consulting services primarily to clients in the United States and Canada.

2. Services Offered

Growth Mason provides the following professional services:

Marketing Services

Digital marketing strategy and execution

Social media marketing and management

Content marketing and creation

Email marketing campaigns

Search engine optimization (SEO)

Pay-per-click (PPC) advertising management

Brand development and positioning

E-commerce Services

E-commerce strategy and consulting

Online store setup and optimization

Product listing optimization

E-commerce analytics and reporting

Conversion rate optimization

E-commerce platform integration

Consulting Services

Business strategy consulting

Growth strategy development

Marketing audits and assessments

Performance analysis and optimization

Custom consulting engagements

The specific scope, deliverables, timeline, and fees for services will be outlined in a separate Service Agreement, Statement of Work (SOW), or proposal provided to you.

3. Eligibility

You must be at least 18 years of age and have the legal capacity to enter into contracts to use our services. By using our services, you represent and warrant that you meet these eligibility requirements.

If you are accessing or using our services on behalf of a business or entity, you represent and warrant that you have the authority to bind that business or entity to these Terms.

4. Service Agreements and Proposals

Acceptance of Services

When you book a consultation or agree to engage our services, you may receive:

A service proposal outlining scope, deliverables, and pricing

A Statement of Work (SOW) detailing specific project requirements

A formal Service Agreement or contract

Your acceptance of any proposal (via signature, email confirmation, or payment) creates a binding agreement between you and Growth Mason.

Scope of Work

All services will be performed according to the agreed-upon scope outlined in your Service Agreement or SOW. Any requests for additional services or changes to the scope may result in additional fees.

5. Pricing and Payment Terms

Service Fees

All fees for services are outlined in your Service Agreement, proposal, or invoice

Prices are quoted in US Dollars (USD) or Canadian Dollars (CAD) as specified

All fees are exclusive of applicable taxes unless otherwise stated

Payment Terms

Payment terms will be specified in your Service Agreement or invoice

Standard payment terms are net 15 or net 30 days from invoice date unless otherwise agreed

We accept payment via credit card, bank transfer, or other approved payment methods

A deposit or upfront payment may be required before work commences

Late Payments

Late payments may incur interest charges of 1.5% per month (or the maximum permitted by law)

We reserve the right to suspend services for accounts with overdue balances

Continued non-payment may result in termination of services and collection proceedings

Refund Policy

Deposits and setup fees are generally non-refundable

For ongoing services, refunds will be considered on a case-by-case basis

No refunds will be provided for completed work or services already rendered

Any refund requests must be submitted in writing within 30 days of service delivery

6. Client Responsibilities

As a client, you agree to:

Cooperation and Communication

Provide timely responses to our requests for information and feedback

Designate a primary point of contact for communications

Attend scheduled meetings and consultations

Provide honest and accurate information about your business

Access and Materials

Provide necessary access to accounts, platforms, and systems required for service delivery

Supply required materials, content, images, and information in a timely manner

Ensure you have rights to use any materials provided to us

Review and Approval

Review and approve deliverables within agreed-upon timeframes

Understand that delays in your review may impact project timelines

Payment Obligations

Pay all invoices according to agreed payment terms

Maintain valid payment information on file

7. Intellectual Property Rights

Our Intellectual Property

All content, materials, methodologies, frameworks, templates, tools, and intellectual property created by Growth Mason prior to or independent of your engagement remain our exclusive property. This includes:

Our branding, logos, and trademarks

Proprietary processes and methodologies

Pre-existing templates and tools

Our website content and materials

Work Product Ownership

Ownership of work product created specifically for you during the engagement will be addressed in your Service Agreement. Generally:

Client Owns: Final deliverables specified in the Service Agreement upon full payment

We Retain: Working files, preliminary concepts, methodologies, processes, and any pre-existing intellectual property

Third-Party Assets: Any third-party assets (stock photos, fonts, software) are subject to their respective licenses

License Grants

Upon full payment, we grant you a license to use the final deliverables for their intended business purpose. We retain the right to:

Display work in our portfolio and marketing materials

Use general learnings and methodologies from the engagement

Create case studies (with your permission and appropriate anonymization if requested)

8. Confidentiality

Our Commitment

We agree to maintain the confidentiality of any proprietary or confidential information you share with us during our engagement, including:

Business strategies and plans

Financial information

Customer data and lists

Trade secrets and proprietary information

We will not disclose such information to third parties except:

With your written consent

To our team members and contractors who need access to perform services

As required by law or legal process

Your Commitment

You agree to maintain the confidentiality of any proprietary information, methodologies, or strategies we share with you during our engagement.

Duration

Confidentiality obligations survive for three (3) years after the termination of our engagement, unless otherwise specified in a separate Non-Disclosure Agreement (NDA).

9. Third-Party Services and Tools

Third-Party Platforms

Our services may involve the use of third-party platforms, tools, or services, including but not limited to:

Advertising platforms (Google Ads, Facebook Ads, LinkedIn Ads)

Analytics tools (Google Analytics, Facebook Pixel)

E-commerce platforms (Shopify, WooCommerce, Amazon)

Marketing automation tools

Social media platforms

CRM systems

Your Responsibility

You are responsible for:

Maintaining your own accounts with these platforms

Paying any fees charged by third-party services

Complying with third-party terms of service and policies

Managing access credentials securely

No Liability for Third Parties

We are not responsible for:

Changes to third-party platform policies, features, or pricing

Service interruptions or issues with third-party platforms

Data breaches or security issues with third-party services

Performance issues caused by third-party limitations

10. Performance Standards and Disclaimers

Best Efforts

We will perform all services with reasonable care and skill consistent with industry standards. However, we make no guarantees regarding specific outcomes or results.

No Guarantees of Results

Marketing, e-commerce, and consulting services involve many variables outside our control. We do not guarantee:

Specific revenue, sales, or profit increases

Specific traffic, leads, or conversion rates

Search engine rankings or advertising performance

Social media follower growth or engagement rates

External Factors

Service performance may be affected by factors outside our control, including:

Market conditions and competition

Platform algorithm changes

Seasonal variations

Your product/service quality and pricing

Your internal execution and operations

11. Limitation of Liability

Cap on Liability

To the maximum extent permitted by law, our total liability for any claims arising from or related to our services shall not exceed the total fees paid by you to us in the twelve (12) months preceding the claim.

Excluded Damages

We shall not be liable for any indirect, incidental, special, consequential, or punitive damages, including:

Lost profits or revenue

Loss of business opportunities

Loss of data or information

Reputational harm

Cost of substitute services

Exceptions

Nothing in these Terms shall limit our liability for:

Death or personal injury caused by our negligence

Fraud or fraudulent misrepresentation

Any liability that cannot be excluded by law

12. Indemnification

You agree to indemnify, defend, and hold harmless GEN TWO INC., its officers, directors, employees, contractors, and agents from and against any claims, damages, losses, liabilities, costs, and expenses (including reasonable attorneys' fees) arising from:

Your breach of these Terms or any Service Agreement

Your violation of any law or regulation

Your violation of third-party rights (intellectual property, privacy, etc.)

Content, materials, or information you provide to us

Your use of our deliverables or services

Your business operations and activities

13. Termination

Termination by Either Party

Either party may terminate the service engagement:

For convenience with 30 days' written notice (unless otherwise specified in Service Agreement)

Immediately for material breach if the breach is not cured within 15 days of written notice

Immediately if the other party becomes insolvent or files for bankruptcy

Termination by Us

We reserve the right to terminate services immediately if:

You fail to pay invoices within 30 days of the due date

You provide false or misleading information

You engage in illegal, unethical, or abusive behavior

You request services that violate our policies or values

Effect of Termination

Upon termination:

You must pay all outstanding invoices for work performed

We will deliver completed work product (upon payment)

We are not obligated to complete work in progress unless otherwise agreed

All confidentiality and intellectual property provisions remain in effect

We may suspend or revoke access to any tools, accounts, or services we manage

No Refunds Upon Termination

Unless otherwise specified in your Service Agreement, no refunds will be provided for:

Services already performed

Deposits or setup fees

Any portion of retainer or subscription fees

14. Website Use and Restrictions

Acceptable Use

When using our website, you agree not to:

Violate any applicable laws or regulations

Infringe on intellectual property rights

Transmit malicious code, viruses, or harmful materials

Attempt to gain unauthorized access to our systems

Interfere with the proper functioning of the website

Collect information about other users without permission

Use automated tools to scrape or harvest website content

Impersonate any person or entity

User Content

If you submit any content through our website (forms, comments, etc.):

You retain ownership of your content

You grant us a license to use, store, and process the content to provide services

You represent that you have the right to submit the content

You are responsible for the accuracy and legality of your content

15. Disclaimers and Warranties

Website "As Is"

Our website and services are provided on an "as is" and "as available" basis without warranties of any kind, either express or implied, including but not limited to:

Merchantability

Fitness for a particular purpose

Non-infringement

Accuracy, reliability, or completeness

No Uptime Guarantee

We do not guarantee that:

Our website will be available at all times without interruption

Our website will be error-free or secure

Defects will be corrected

The website is free from viruses or harmful components

Professional Advice Disclaimer

While we provide professional marketing and consulting services, you acknowledge that:

Our advice is based on information you provide and general industry knowledge

You are responsible for implementing recommendations and their outcomes

We are not liable for decisions you make based on our recommendations

You should consult appropriate legal, financial, or other professionals as needed

16. Modifications to Terms

We reserve the right to modify these Terms at any time. Changes will be effective immediately upon posting to our website with an updated "Last Updated" date.

Material Changes: For material changes that affect existing service engagements, we will provide notice via:

Email notification to your registered email address

Prominent notice on our website

Direct communication during ongoing engagements

Your Continued Use: Your continued use of our website or services after changes are posted constitutes acceptance of the modified Terms.

Service Agreement Precedence: If there is a conflict between these Terms and a signed Service Agreement, the Service Agreement will prevail for that specific engagement.

17. Dispute Resolution

Governing Law

These Terms shall be governed by and construed in accordance with the laws of the Province of Ontario, Canada, without regard to its conflict of law provisions.

Jurisdiction

You agree that any disputes arising from these Terms or our services shall be resolved in the courts of Ontario, Canada, and you consent to the exclusive jurisdiction of those courts.

Informal Resolution

Before initiating formal proceedings, we encourage both parties to attempt to resolve disputes through good-faith negotiations. Either party may initiate this process by sending written notice to the other party.

Arbitration (Optional - If Applicable)

[If you prefer to include arbitration provisions, this section can be customized. Otherwise, it can be removed.]

18. General Provisions

Entire Agreement

These Terms, together with any Service Agreement, SOW, or proposal you accept, constitute the entire agreement between you and Growth Mason regarding our services and supersede all prior agreements and understandings.

Severability

If any provision of these Terms is found to be unenforceable or invalid, that provision will be limited or eliminated to the minimum extent necessary, and the remaining provisions will remain in full force and effect.

Waiver

Our failure to enforce any right or provision of these Terms will not be deemed a waiver of such right or provision. Any waiver must be in writing and signed by our authorized representative.

Assignment

You may not assign or transfer your rights or obligations under these Terms without our prior written consent. We may assign our rights and obligations to any affiliate or successor entity.

Independent Contractors

The relationship between you and Growth Mason is that of independent contractors. Nothing in these Terms creates a partnership, joint venture, employment, or agency relationship.

Force Majeure

We shall not be liable for any failure or delay in performance due to circumstances beyond our reasonable control, including but not limited to:

Acts of God (natural disasters, pandemics)

War, terrorism, or civil unrest

Government actions or regulations

Internet or telecommunications failures

Power outages or equipment failures

Survival

Provisions that by their nature should survive termination shall survive, including but not limited to: payment obligations, intellectual property rights, confidentiality, limitation of liability, indemnification, and dispute resolution.

Notices

All notices required under these Terms must be in writing and sent to:

GEN TWO INC. (doing business as Growth Mason) [Your Business Address] Ontario, Canada Email: [[email protected]]

Notices to you will be sent to the email address you provide.

Electronic Communications

You consent to receive communications from us electronically, including via email. You agree that all agreements, notices, and disclosures provided electronically satisfy any legal requirement that such communications be in writing.

19. Privacy and Data Protection

Your privacy is important to us. Our collection, use, and protection of your personal information is governed by our Privacy Policy, which is incorporated into these Terms by reference. By using our services, you also agree to our Privacy Policy.

Please review our Privacy Policy at [link to privacy policy] to understand how we handle your information.

20. Contact Information

If you have questions about these Terms or our services, please contact us:

GEN TWO INC. (doing business as Growth Mason)

Email: [[email protected]]

Phone: [9058703797]

Address: London, Ontario, Canada


Acknowledgment

BY USING OUR WEBSITE OR SERVICES, YOU ACKNOWLEDGE THAT YOU HAVE READ THESE TERMS OF SERVICE, UNDERSTAND THEM, AND AGREE TO BE BOUND BY THEM.

If you do not agree to these Terms, you must immediately cease using our website and services.


These Terms of Service are designed to protect both Growth Mason and our clients. They should be reviewed by a legal professional to ensure compliance with applicable Canadian and US laws and regulations specific to your business operations.